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North Star Marketing

Creative Strategies.
Authentic Connections.
Sustainable Growth.

Amanda Perlick headshot

Smart Solutions for Your Business

Our Mission

At North Star Marketing, we believe that marketing is more than just promotion—it’s about storytelling, connection, and impact. We help small businesses shine by crafting tailored, creative marketing strategies that align with their unique vision and values.

Our goal is to empower entrepreneurs, build strong communities, and create marketing that feels as genuine as the people behind the business.

Guiding Your Business with Creative, Tailored Marketing Solutions

At North Star Marketing, we believe that marketing isn’t one-size-fits-all. Your business is unique, and your marketing should be too! We specialize in customized strategies designed specifically for small businesses, helping you connect with your audience in authentic and creative ways.

What We Do

Creative Branding & Design

Crafting visuals and messaging that truly reflect your brand.

Strategic Marketing Plans

Thoughtful, data-driven approaches tailored to your business goals.

Engaging Digital & Traditional Marketing

From SEO and social media to print and event marketing, we create the perfect mix.

Innovative Growth Strategies

Fresh, outside-the-box ideas to set you apart.

Maximize point-of-sale potential without scaling

Boost revenue with strategic (and not at all icky) thoughtful, customer-friendly messaging and design that enhances your customer experience.

Services Offered

Strategy & Consulting

  • Marketing strategy development
  • Brand positioning & messaging
  • Market research & audience analysis
  • Competitive analysis
  • Local business growth strategy
  • Launch planning (new products or services)

Social Media Marketing

  • Social media strategy & content planning
  • Organic social media management
  • Influencer outreach (local/niche)
  • Social media graphics

Traditional & Local Marketing

  • Event planning & promotion
  • Local partnerships & cross-promotions
  • In-store signage & display strategy
  • Community engagement strategies

Digital Marketing

  • Search Engine Optimization (SEO)
  • Google Ads
  • Google Business Profile optimization
  • Email marketing campaigns
  • Content marketing & blogging
  • Website audits & analytics tracking

Specialized Services for Small Business

  • Personalized marketing coaching
  • Start-up marketing packages
  • Seasonal campaign planning
  • Local SEO for brick-and-mortar shops
  • “Done-with-you” or “done-for-you” options

Creative Services

  • Logo design & visual branding
  • Brand style guide creation
  • Print & digital design (flyers, signage, menus, packaging)
  • Copywriting (web, ads, newsletters)
  • Photography & video direction
  • Interior branding/staging

Why Choose North Star Marketing?

Personalized Approach

No cookie-cutter solutions here. Every strategy is built around the needs of your business.

Community-Focused

We understand the heart of small businesses and the power of local connections.

Creative & Results-Driven

We blend artistry with analytics to achive real goals.

Let's Talk!

I’d love to hear about you and your business and how I can support you along the way.

About North Star Marketing

My clients are like family, and I will treat your business as if it were my own. It’s my mission to unlock your business’s highest potential through customized marketing strategies for local small businesses that are built on trust, creativity, and connection.

With over 15 years of experience, I’ve helped startups and small businesses increase visibility, streamline operations, grow loyal audiences, and elevate their brands through intentional, hands-on marketing.

I was my first client—launching and running a brick-and-mortar retail space, interior design firm and organizing large-scale community events for local businesses. I’ve managed and inspired teams, held myself and others to high standards, and always celebrate the unique strengths and stories of the people I work with.

I will help you achieve your goals with proven, creative marketing strategies for small business owners designed to organically reach new audiences and make a meaningful impact in your community and industry.